Video Marketing – You On YouTube Yet?

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Yes, I make money by helping people make videos for YouTube, but that's not the only reason I recommend it – and I'm not alone!

Here's an article on why businesses need to have a YouTube presence as part of their online marketing efforts.

The author goes over the same points that I make regularly in one way or another:

  • Nearly all online users have watched and shared online video.
  • comScore found that 25% of all Google search queries are for YouTube videos.
  • Online shoppers watched 40% more retail videos last year, and those who did were more likely to buy the products and to return later.
  • Among marketers, online video is one of the marketing expenses least likely to be cut from tightened budgets.  While they are scaling back on print ads and online display ads, they’re moving forward with online video and email marketing.

Despite all of these great advantages, most businesses are not using video yet. And as much as I would like to create video for all of you, there are only so many hours in a day. Or a week. Or a lifetime. ;)

So if you want some pointers on trying it out yourself, sign up for my free video minicourse – you'll be glad you did.

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